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Nr. 49.; Consumer-Related Determinants in Product Bundling

an empirical study
Author: Search for this author Alexander, Julia; Wilken, Robert
Statement of Responsibility: Julia Alexander ; Robert Wilken
Year: 2009
Volume: Nr. 49.
Media group: Book/Buch
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Barcode: 01064612 Locations: 2.0.1 ESC Status: available
Barcode: 01064629 Locations: 2.0.1 ESC Status: available

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Author: Search for this author Alexander, Julia; Wilken, Robert
Statement of Responsibility: Julia Alexander ; Robert Wilken
Year: 2009
Volume: Nr. 49.
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Classification: Search for this systematic 2.0.1
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ISSN: 1869-5426
Description: V, 47 Bl. : graph. Darst.
Tags: Consumer Behaviour, Product Management, Tourismus-Marketing, Pricing, Marketing Strategy, Consumer Behavior, Fremdenverkehr, Käuferverhalten, Produktmanagement, Produktpolitik, Preispolitik, Preismanagement, Preisstrategie, Marketingstrategie
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Language: englisch
Media group: Book/Buch