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Seniorenmarketing

generationsgerechte Entwicklung und Vermarktung von Produkten und Dienstleistungen
Author: Search for this author Meyer-Hentschel, Hanne; Meyer-Hentschel, Gundolf
Statement of Responsibility: Hanne Meyer-Hentschel ; Gundolf Meyer-Hentschel
Year: 2004
Publisher: Göttingen, BusinessVillage
Media group: Book/Buch
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Barcode: 01041286 Locations: 2.4.1 MEY Status: available

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Author: Search for this author Meyer-Hentschel, Hanne; Meyer-Hentschel, Gundolf
Statement of Responsibility: Hanne Meyer-Hentschel ; Gundolf Meyer-Hentschel
Year: 2004
Publisher: Göttingen, BusinessVillage
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Classification: Search for this systematic 2.4.1
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ISBN: 3-934424-57-0
Description: 63 S. : Abb., Tab. u. graph. Darst.
Tags: Consumer Behaviour, Senioren-Marketing, Consumer Behavior, Käuferverhalten
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Media group: Book/Buch