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Sport-Branding

mit Sport-Sponsoring zum Markenerfolg
Author: Search for this author Adjouri, Nicholas; Stastny, Petr
Statement of Responsibility: Nicholas Adjouri ; Petr Stastny
Year: 2006
Publisher: Wiesbaden, Gabler
Media group: Book/Buch
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Barcode: 01042078 Locations: 2.4.10.2 ADJ Status: available

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Author: Search for this author Adjouri, Nicholas; Stastny, Petr
Statement of Responsibility: Nicholas Adjouri ; Petr Stastny
Year: 2006
Publisher: Wiesbaden, Gabler
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Classification: Search for this systematic 2.4.10.2
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ISBN: 3-409-14269-X
Description: 267 S. : Abb., Tab. u. graph. Darst.
Tags: Case Study, Sponsoring, Sportmarketing, Brand, Case Studies, Fallstudien, Markenartikel
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Media group: Book/Buch