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Companion Encyclopedia of Marketing

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Statement of Responsibility: ed. by Michael J. Baker
Year: 1995
Publisher: London [u.a.], Routledge
Media group: Book/Buch
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Barcode: 01086195 Locations: 2.4.1 COM Status: available

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Statement of Responsibility: ed. by Michael J. Baker
Year: 1995
Publisher: London [u.a.], Routledge
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Classification: Search for this systematic 2.4.1
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ISBN: 0-415-09395-3
Description: XXXIII, 1061 S. : Tab. u. graph. Darst.
Tags: Marketing, Marketingmix, Marketing management, Marketing mix, Marktorientierte Unternehmensführung
Participating parties: Search for this character Baker, Michael J. [Hrsg.]
Language: englisch
Media group: Book/Buch