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International Marketing Strategy

analysis, development and implementation
Author: Search for this author Doole, Isobel; Lowe, Robin
Statement of Responsibility: Isobel Doole & Robin Lowe
Year: 2012
Publisher: Andover, Cengage Learning
Media group: Book/Buch
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Barcode: 01102932 Locations: 2.4.2 DOO Status: available

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Author: Search for this author Doole, Isobel; Lowe, Robin
Statement of Responsibility: Isobel Doole & Robin Lowe
Year: 2012
Publisher: Andover, Cengage Learning
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Classification: Search for this systematic 2.4.2
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ISBN: 978-1-4080-4407-0
Description: 6th. ed., XXV, 440 S. : Abb., Tab. u. graph. Darst.
Tags: Case Study, Marketing Strategy, International Marketing, Case Studies, Fallstudien, Marketingstrategie, Internationales Marketing
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Language: englisch
Media group: Book/Buch