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Ungeplante Käufe im Internet

Author: Search for this author Kempe, Michael
Statement of Responsibility: Michael Kempe
Year: 2011
Publisher: Wiesbaden, Gabler
Series: Gabler Research
Media group: Book/Buch
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Barcode: 01079203 Locations: 2.4.4 KEM Status: available

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Author: Search for this author Kempe, Michael
Statement of Responsibility: Michael Kempe
Year: 2011
Publisher: Wiesbaden, Gabler
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Classification: Search for this systematic 2.4.4
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ISBN: 978-3-8349-3215-0
Description: XXV, 299 S. : Tab. u. graph. Darst.
Series: Gabler Research
Tags: Consumer Behaviour, Spontankauf, Electronic Commerce, Consumer Behavior, Impulse Buying, Käuferverhalten, E-Commerce, Online-Handel
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Footnote: Zugl.: Braunschweig, Techn. Univ., Diss., 2011
Media group: Book/Buch