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European Business and Brand Building

[the papers of this book were first presented at a conference organised by the ICCA in Warsaw, in March 2007]
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Statement of Responsibility: Luciano Segreto ... (Eds)
Year: 2012
Publisher: Brüssel, Lang
Media group: Book/Buch
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Barcode: 01083804 Locations: 2.4.3 EUR Status: leaving

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Statement of Responsibility: Luciano Segreto ... (Eds)
Year: 2012
Publisher: Brüssel, Lang
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Classification: Search for this systematic 2.4.3
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ISBN: 978-90-5201-793-8
Description: 264 S. : Abb. u. Tab.
Tags: Case Study, European Business, Europe, Brand, Case Studies, Fallstudien, Europa, Markenartikel
Participating parties: Search for this character Segreto, Luciano [Hrsg.]
Media group: Book/Buch