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A Psychological-Institutional Approach to Consumers' Decision Making

Author: Search for this author Almeida, Felipe
Statement of Responsibility: Felipe Almeida
Year: 2012
Publisher: Frankfurt/M. [u.a.], Lang
Media group: Book/Buch
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Barcode: 01083811 Locations: 2.4.4 ALM Status: available

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Author: Search for this author Almeida, Felipe
Statement of Responsibility: Felipe Almeida
Year: 2012
Publisher: Frankfurt/M. [u.a.], Lang
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Classification: Search for this systematic 2.4.4
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ISBN: 978-3-631-63505-6
Description: 139 S.
Tags: Brazil, Case Study, Consumer Behaviour, Consumer Goods Marketing, Entrepreneurship, Entrepreneurship approach, Brasilien, Case Studies, Consumer Behavior, Fallstudien, Konsumgütermarketing, Käuferverhalten
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Media group: Book/Buch