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Qualitative Marktforschung in Theorie und Praxis

Grundlagen, Methoden, Anwendungen
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Statement of Responsibility: Gabriele Naderer ; Eva Balzer (Hrsg.)
Year: 2011
Publisher: Wiesbaden, Gabler
Media group: Book/Buch
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Barcode: 01098075 Locations: 2.4.5 QUA Status: available

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Statement of Responsibility: Gabriele Naderer ; Eva Balzer (Hrsg.)
Year: 2011
Publisher: Wiesbaden, Gabler
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Classification: Search for this systematic 2.4.5
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ISBN: 978-3-8349-2925-9
Description: 2., überarb. Aufl., XII, 691 S. : Tab. u. graph. Darst.
Tags: Market Research, Quantitative Research, Marktforschung, Quantitative Sozialforschung
Participating parties: Search for this character Naderer, Gabriele [Hrsg.]
Media group: Book/Buch