To results list
Print Permalink
1 of 1
Cover von Levels of Corporate Globalization opens in new tab

Levels of Corporate Globalization

developing a measurement scale for global customer management
Author: Search for this author Kuchinka, Petra
Statement of Responsibility: Petra Kuchinka
Year: 2004
Publisher: Basingstoke [u.a.], Palgrave Macmillan
Media group: Book/Buch
available

Copies

BarcodeLocationsStatus
Barcode: 01027709 Locations: 2.4.2 KUC Status: available

Details

Author: Search for this author Kuchinka, Petra
Statement of Responsibility: Petra Kuchinka
Year: 2004
Publisher: Basingstoke [u.a.], Palgrave Macmillan
opens in new tab
Classification: Search for this systematic 2.4.2
Search for this subject type
ISBN: 1-4039-3625-0
Description: XII, 192 S. : Tab. u. graph. Darst.
Tags: Globalization, Messverfahren, Relationship Marketing, Multinational Enterprise, Globalisierung, MNEs, Multinationales Unternehmen, Transnational Corporation, Multinational Enterprises
Search for this character
Language: englisch
Media group: Book/Buch