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Produktmarketing

Entscheidungsgrundlagen für Produktmanager
Author: Search for this author Koppelmann, Udo
Statement of Responsibility: Udo Koppelmann
Year: 2001
Publisher: Berlin [u.a.], Springer
Media group: Book/Buch
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Barcode: 01047004 Locations: 2.4.8 KOP Status: leaving

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Author: Search for this author Koppelmann, Udo
Statement of Responsibility: Udo Koppelmann
Year: 2001
Publisher: Berlin [u.a.], Springer
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Classification: Search for this systematic 2.4.8
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ISBN: 3-540-67147-1
Description: 6., überarb. und erw. Aufl., XVI, 693 S. : Abb., Tab. u. graph. Darst.
Tags: Marketing, Product Management, Produktmanagement, Produktpolitik
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Media group: Book/Buch