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Pricing - Praxis der optimalen Preisfindung

Author: Search for this author Nagle, Thomas T.; Holden, Reed K.; Larsen, Georg M.
Statement of Responsibility: Nagle ; Holden ; Larsen
Year: 1998
Publisher: Berlin [u.a.], Springer
Media group: Book/Buch
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Barcode: 01090260 Locations: 2.4.9 NAG Status: available

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Author: Search for this author Nagle, Thomas T.; Holden, Reed K.; Larsen, Georg M.
Statement of Responsibility: Nagle ; Holden ; Larsen
Year: 1998
Publisher: Berlin [u.a.], Springer
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Classification: Search for this systematic 2.4.9
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ISBN: 978-3-642-63764-3
ISBN (2nd): 978-3-642-58861-7
Description: XV, 308 S. : Tab. u. graph. Darst.
Tags: Pricing, Preispolitik, Preisstrategie, Preismanagement
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Media group: Book/Buch