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Essentials of management information systems

Author: Search for this author Laudon, Kenneth C., 1944- (author); Laudon, Jane Price (author); Traver, Carol Guercio (author)
Statement of Responsibility: Kenneth C. Laudon, Jane P. Laudon, Carol Guercio Traver
Year: [2024]
Publisher: Harlow, [u.a.], Pearson
Media group: Book/Buch
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Barcode: 01156273 Locations: 4.0 LAU Status: New Arrivals

Content

Essentials of MIS provides you with an in-depth look at how businesses today use IT and systems to achieve their goals. Current, real-world cases illustrate companies identifying and solving key business challenges using IS and technologies. The text's hands-on approach is designed to help you develop digital business skills and prepare you for a successful career in the MIS industry.
 
The 15th Edition features several new cases across the book and integrates new examples of today's companies using IT applications. New and expanded topics include blockchain and sustainability, the impact of the coronavirus pandemic on business uses of IS, and IS goals for Environmental, Social and Governance leadership (ESG).
 
Contents:
 
PART I: INFORMATION SYSTEMS IN THE DIGITAL AGE
Business Information Systems in Your Career
Global E-business and Collaboration
Achieving Competitive Advantage with Information Systems
Ethical and Social Issues in Information Systems
 
PART II: INFORMATION TECHNOLOGY INFRASTRUCTURE
IT Infrastructure: Hardware and Software
Foundations of Business Intelligence: Databases and Information Management
Telecommunications, the Internet, and Wireless Technology
Securing Information Systems
 
PART III: KEY SYSTEM APPLICATIONS FOR THE DIGITAL AGE
Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
E-commerce: Digital Markets, Digital Goods
Improving Decision Making and Managing Artificial Intelligence
 
PART VI: BUILDING AND MANAGING SYSTEMS
Making the Business Case for Information Systems and Managing Projects
 
Glossary Index

Details

Statement of Responsibility: Kenneth C. Laudon, Jane P. Laudon, Carol Guercio Traver
Year: [2024]
Publisher: Harlow, [u.a.], Pearson
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Classification: Search for this systematic 4.0
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ISBN: 978-1-292-45036-0
ISBN (2nd): 978-1-292-45045-2
Description: 15th edition ; Global edition, 535 Seiten, Illustrationen
Tags: Case Study, ESG, Artificial Intelligence, Management Information System, KI, Case Studies, Fallstudien, Künstliche Intelligenz, Managementinformationssystem, AI
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Language: eng
Media group: Book/Buch