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"Preiswert" statt "billig" – Wertsicherung durch fundiertes Preis-Leistungs-Management

Author: Search for this author Pepels, Werner
Statement of Responsibility: Werner Pepels
Year: 2013
Publisher: Berlin, BWV, Berliner Wiss.-Verl.
Media group: Book/Buch
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Barcode: 01102109 Locations: 2.4.9 PEP Status: available

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Author: Search for this author Pepels, Werner
Statement of Responsibility: Werner Pepels
Year: 2013
Publisher: Berlin, BWV, Berliner Wiss.-Verl.
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Classification: Search for this systematic 2.4.9
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ISBN: 978-3-8305-3254-5
Description: XIV, 297 S. : Tab. u. graph. Darst.
Tags: Pricing, Preismanagement, Preispolitik, Preisstrategie
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Media group: Book/Buch