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Exploring strategy

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Author: Search for this author Whittington, Richard, 1958- (author); Regnér, Patrick (author); Angwin, Duncan, 1953- (author); Johnson, Gerry (author); Scholes, Kevan (author)
Statement of Responsibility: Richard Whittington, Patrick Regnér, Duncan Angwin, Gerry Johnson, Kevan Scholes ; with the assistance of Jason Evans, Clive Kerridge
Year: [2020]
Publisher: Harlow, [u.a.], Pearson
Media group: eBook/eResource
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Barcode: 01156000 Locations: 10 user licence Status: Online

Content

This book gives students a comprehensive understanding of the issues and techniques of strategy : development , success and failure of all kinds of organisations, from multinationals to entrepreneurial start-ups, from charities to government agencies ; how they grow, how they innovate and how they change.
 
Chapter 1: Introducing Strategy -- Chapter 2: Macro Environmental Analysis -- Chapter 3: Industry and Sector Analysis -- Chapter 4: Resources and Capabilities Analysis -- Chapter 5: Stakeholders and Governance -- Chapter 6: History and Culture -- Chapter 7: Business Strategy and models -- Chapter 8: Corporate Strategy -- Chapter 9: International Strategy -- Chapter 10: Entrepreneurship and Innovation -- Chapter 11: Mergers, Acquisitions and Alliances -- Chapter 12: Evaluating Strategies -- Chapter 13: Strategy Development Processes -- Chapter 14: Organising and Strategy -- Chapter 15: Leadership and Strategic Change -- Chapter 16: The Practice of Strategy.

Details

Statement of Responsibility: Richard Whittington, Patrick Regnér, Duncan Angwin, Gerry Johnson, Kevan Scholes ; with the assistance of Jason Evans, Clive Kerridge
Year: [2020]
Publisher: Harlow, [u.a.], Pearson
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ISBN: 978-1-292-28250-3
ISBN (2nd): 978-1-292-28245-9
Description: Twelfth edition, Online Ressource (xxvii, 809 Seiten), Illustrationen
Tags: Business Strategy, Strategic Management, Strategic Planning, Internationale Wettbewerbsstrategien, Case Study, Unternehmensstrategie, Strategisches Management, Corporate strategy, Strategische Planung, International Competitive Strategy, Case Studies, Fallstudien
Participating parties: Search for this character Johnson, Gerry; Scholes, Kevan
Language: eng
Earlier title: Früher u.d.T.: Johnson, Gerry: Exploring corporate strategy
Media group: eBook/eResource