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Markenmanagement in der Automobilindustrie

die Erfolgsstrategien internationaler Top-Manager
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Statement of Responsibility: Bernd Gottschalk ; Ralf Kalmbach (Hrsg.)
Year: 2003
Publisher: Wiesbaden, Gabler
Media group: Book/Buch
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Barcode: 01023046 Locations: 2.4.1 MAR Status: leaving

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Statement of Responsibility: Bernd Gottschalk ; Ralf Kalmbach (Hrsg.)
Year: 2003
Publisher: Wiesbaden, Gabler
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Classification: Search for this systematic 2.4.1
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ISBN: 3-409-12460-8
Description: 522 S. : zahlr. Abb.
Tags: Automotive Industry, Case Study, Brand, Automobilindustrie, Case Studies, Fallstudien, Kfz-Industrie, Markenartikel
Participating parties: Search for this character Gottschalk, Bernd [Hrsg.]
Media group: Book/Buch