To results list
Cover von Strategisches Marketing opens in new tab

Strategisches Marketing

Author: Search for this author Backhaus, Klaus, 1947-; Schneider, Helmut
Statement of Responsibility: Klaus, 1947- Backhaus ; Helmut Schneider
Year: 2009
Publisher: Stuttgart , Schäffer-Poeschel
Media group: Book/Buch
available

Copies

BarcodeLocationsStatus
Barcode: 01062120 Locations: 2.4.1 BAC Status: available

Details

Author: Search for this author Backhaus, Klaus, 1947-; Schneider, Helmut
Statement of Responsibility: Klaus, 1947- Backhaus ; Helmut Schneider
Year: 2009
Publisher: Stuttgart , Schäffer-Poeschel
opens in new tab
Classification: Search for this systematic 2.4.1
Search for this subject type
ISBN: 978-3-7910-2882-8
Description: 2., überarb. Aufl., XVII, 309 S. : Abb., Tab. u. graph. Darst.
Tags: Case Study, Marketing, Marketing Strategy, Case Studies, Fallstudien, Marketingstrategie
Search for this character
Media group: Book/Buch