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Dienstleistungsmarketing

Grundlagen, Konzepte, Methoden
Author: Search for this author Meffert, Heribert, 1937-; Bruhn, Manfred, 1949-
Statement of Responsibility: Heribert, 1937- Meffert ; Manfred, 1949- Bruhn
Year: 2009
Publisher: Wiesbaden, Gabler
Media group: Book/Buch
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Barcode: 01057942 Locations: 2.4.1.3 MEF Status: leaving

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Author: Search for this author Meffert, Heribert, 1937-; Bruhn, Manfred, 1949-
Statement of Responsibility: Heribert, 1937- Meffert ; Manfred, 1949- Bruhn
Year: 2009
Publisher: Wiesbaden, Gabler
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Classification: Search for this systematic 2.4.1.3
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ISBN: 978-3-8349-1012-7
Description: 6., vollständig neubearb. Aufl., XIII, 517 S. : Tab. und graph. Darst.
Tags: Services Marketing, Dienstleistungsmarketing
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Media group: Book/Buch