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Cover von Positioning

Positioning
the battle for your mind ; [how to be seen and heard in the overcrowded marketplace ; the marketing classic]
Author: Ries, Al; Trout, Jack Search for this author
Year: 2001
Publisher: New York [u.a.], McGraw-Hill
Media group: Book/Buch
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Cover von Differentiate or Die

Differentiate or Die
survival in our era of killer competition
Author: Trout, Jack Search for this author
Year: 2008
Publisher: Hoboken, NJ, Wiley & Sons
Media group: Book/Buch
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Cover von Repositioning

Repositioning
marketing in an era of competition, change, and crisis
Author: Trout, Jack Search for this author
Year: 2010
Publisher: New York, NY [u.a.], McGraw-Hill
Media group: Book/Buch
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