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(4)Reinecke, Sven, 1967-

(1) Janz, Simone

(1)Berghaus, Benjamin, 1982-

(1)Kuß, Alfred, 1947-

(1)Müller-Stewens, Günter, 1951-

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Cover von Marketing Performance Management

Marketing Performance Management

empirisches Fundament und Konzeption für ein integriertes Marketingkennzahlensystem

Author: Reinecke, Sven, 1967- Search for this author more...

Year: 2004

Publisher: Wiesbaden, Deutscher Univ.-Verl.

Series: Neue betriebswirtschaftliche Forschung

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Cover von Marketingcontrolling

Marketingcontrolling

Sicherstellen von Marketingeffektivität und -effizienz

Author: Reinecke, Sven, 1967-; Janz, Simone Search for this author more...

Year: 2007

Publisher: Stuttgart [u.a.], Kohlhammer

Series: Kohlhammer Edition Marketing

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Cover von Marketingplanung

Marketingplanung

Einführung in die marktorientierte Unternehmens- und Geschäftsfeldplanung

Author: Tomczak, Torsten; Kuß, Alfred, 1947-; Reinecke, Sven, 1967- Search for this author more...

Year: 2009

Publisher: Wiesbaden, Gabler

Series: Lehrbuch

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Cover von The management of luxury

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The management of luxury

an international guide

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Year: 2018

Publisher: London [u.a.], Kogan Page

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