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(51)Bruhn, Manfred, 1949-

(8)Meffert, Heribert, 1937-

(7)Hadwich, Karsten, 1970-

(4)Stauss, Bernd [Hrsg.]

(3)Homburg, Christian, 1962-

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Cover von Multimedia-Kommunikation

Multimedia-Kommunikation

Systematische Planung und Umsetzung eines interaktiven Marketinginstruments

Author: Bruhn, Manfred Search for this author more...

Year: 1997

Publisher: München, Beck

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Cover von Servicetransformation

Servicetransformation

Entwicklung vom Produktanbieter zum Dienstleistungsunternehmen

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Year: 2016

Publisher: Berlin, Springer

Series: Forum Dienstleistungsmanagement

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Cover von Relationship Marketing

Relationship Marketing

das Management von Kundenbeziehungen

Author: Bruhn, Manfred, 1949- Search for this author more...

Year: 2015

Publisher: München, Vahlen

Series: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften

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Cover von Kommunikationspolitik

Kommunikationspolitik

systematischer Einsatz der Kommunikation für Unternehmen

Author: Bruhn, Manfred, 1949- Search for this author more...

Year: 2015

Publisher: München, Vahlen

Series: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften

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Cover von Marketing

Marketing

Grundlagen für Studium und Praxis

Author: Bruhn, Manfred, 1949- Search for this author more...

Year: 2014

Publisher: Wiesbaden, Springer Gabler

Series: Lehrbuch

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Cover von Marketing

Marketing

Grundlagen für Studium und Praxis

Author: Bruhn, Manfred, 1949- Search for this author more...

Year: 2012

Publisher: Wiesbaden, Springer Gabler

Series: Lehrbuch

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Cover von Marketing für Nonprofit-Organisationen

Marketing für Nonprofit-Organisationen

Grundlagen, Konzepte, Instrumente

Author: Bruhn, Manfred, 1949- Search for this author more...

Year: 2012

Publisher: Stuttgart [u.a.], Kohlhammer

Series: Kohlhammer Edition Marketing

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Cover von Kundenorientierung

Kundenorientierung

Bausteine für ein exzellentes Customer Relationship Management (CRM)

Author: Bruhn, Manfred, 1949- Search for this author more...

Year: 2012

Publisher: München, Dt. Taschenbuch Verl.

Series: Beck-Wirtschaftsberater

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Cover von Unternehmens- und Marketingkommunikation

Unternehmens- und Marketingkommunikation

Handbuch für ein integriertes Kommunikationsmanagement

Author: Bruhn, Manfred, 1949- Search for this author more...

Year: 2011

Publisher: München, Vahlen

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Cover von Qualitätsmanagement für Dienstleistungen

Qualitätsmanagement für Dienstleistungen

Grundlagen, Konzepte, Methoden

Author: Bruhn, Manfred, 1949- Search for this author more...

Year: 2011

Publisher: Berlin [u.a.], Springer

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