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(3)Swoboda, Bernhard, 1965-

(3)Zentes, Joachim, 1947-

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Cover von Effektives Customer Relationship Management

Effektives Customer Relationship Management

Instrumente, Einführungskonzepte, Organisation

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Year: 2013

Publisher: Wiesbaden, Springer Gabler

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Cover von Effektives Customer Relationship Management

Effektives Customer Relationship Management

Instrumente - Einführungskonzepte - Organisation

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Year: 2001

Publisher: Wiesbaden, Gabler

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Cover von Handbuch Direct Marketing

Handbuch Direct Marketing

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Year: 1997

Publisher: Wiesbaden, Gabler

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Cover von Kundenbindungsprogramme & Kundenclubs

Kundenbindungsprogramme & Kundenclubs

Author: Butscher, Stephan Search for this author more...

Year: 1998

Publisher: Ettlingen, IM-Marketing-Forum

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Cover von Loyalty Management

Loyalty Management

from loyalty programs to omnichannel customer experiences

Author: Ziliani, Cristina; Ieva, Marco Search for this author more...

Year: 2020

Publisher: London [u.a.], Routledge

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Cover von Direktmarketing mit Kundendaten aus Bonusprogrammen

Direktmarketing mit Kundendaten aus Bonusprogrammen

datenschutzrechtliche Einwilligung als Nutzungslizenz?

Author: Haag, Nils Christian Search for this author more...

Year: 2010

Publisher: Wiesbaden, Gabler

Series: Gabler Research

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Cover von Handelsmanagement

Handelsmanagement

Offline-, Online- und Omnichannel-Handel

Author: Swoboda, Bernhard, 1965-; Foscht, Thomas; Schramm-Klein, Hanna, 1974- Search for this author more...

Year: 2019

Publisher: München, Vahlen

Series: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften

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Cover von Bonusprogramme

Bonusprogramme

Rabattsysteme für Kunden erfolgreich gestalten

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Year: 2011

Publisher: Berlin [u.a.], Springer

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Cover von Handelsmanagement

Handelsmanagement

Author: Zentes, Joachim, 1947-; Swoboda, Bernhard, 1965-; Foscht, Thomas Search for this author more...

Year: 2012

Publisher: München, Vahlen

Series: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften

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Cover von Handelsmanagement

Handelsmanagement

Author: Liebmann, Hans-Peter ; Zentes, Joachim, 1947-; Swoboda, Bernhard, 1965- Search for this author more...

Year: 2008

Publisher: München, Vahlen

Series: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften

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