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(10)Kotler, Philip, 1931-

(5)Ahearne, Michael

(5)Manning, Gerald L.

(4)Graduate Management Admission Council (GMAC)

(4)Reece, Barry L.

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Cover von Internationalisierung mit produktbegleitenden Dienstleistungen und hybriden Produkten

Internationalisierung mit produktbegleitenden Dienstleistungen und hybriden Produkten

eine pfadorientierte Analyse am Beispiel deutscher Maschinenbauunternehmungen

Author: Wassermann, Roland Search for this author more...

Year: 2010

Publisher: Wiesbaden, Gabler

Series: Gabler Research

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Cover von Der Toyota Weg

Der Toyota Weg

14 Managementprinzipien des weltweit erfolgreichsten Automobilkonzerns

Author: Liker, Jeffrey K. Search for this author more...

Year: 2013

Publisher: München, FinanzBuch-Verl.

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Cover von Nutzung virtueller Welten zur Kundenintegration in die Neuproduktentwicklung

Nutzung virtueller Welten zur Kundenintegration in die Neuproduktentwicklung

eine explorative Untersuchung am Beispiel der Automobilindustrie

Author: Daecke, Julia Search for this author more...

Year: 2009

Publisher: Wiesbaden, Gabler

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Cover von Strategische Positionierung in der Automobilbranche

Strategische Positionierung in der Automobilbranche

der Einsatz von virtueller Produktentwicklung und Wertschöpfungsnetzwerken

Author: Tietze, Oliver Search for this author more...

Year: 2003

Publisher: Wiesbaden, Deutscher Univ.-Verl.

Series: Gabler Edition Wissenschaft

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Cover von The Fortune at the Bottom of the Pyramid

The Fortune at the Bottom of the Pyramid

[eradicating poverty through profits ; enabling dignity and choice through markets]

Author: Prahalad, Coimbatore K. Search for this author more...

Year: 2006

Publisher: Upper Saddle River, NJ, Wharton School Publ.

Series: Wharton School Publishing Paperback Editions

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Cover von Branded interactions

Branded interactions

marketing through design in the digital age

Author: Spies, Marco, 1973-; Wenger, Katja Search for this author more...

Year: 2020

Publisher: London, Thames & Hudson

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Cover von Entrepreneurial marketing

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Entrepreneurial marketing

a practical managerial approach

Author: Hisrich, Robert D., 1944-; Ramadani, Veland, 1979- Search for this author more...

Year: [2018]

Publisher: Cheltenham ; Northampton, [MA], Edward Elgar Publishing

Series: Edward Elgar E-Book Archive

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Cover von Artificial intelligence for marketing management

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Artificial intelligence for marketing management

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Year: 2023

Publisher: London ; New York, [New York], Routledge

Series: Routledge Studies in Marketing Series

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Brand sense

sensory secrets behind the stuff we buy

Author: Lindstrom, Martin, 1970- Search for this author more...

Year: 2010

Publisher: London [u.a.], Kogan Page

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Cover von Fashion and digital technology

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Fashion and digital technology

Author: Taylor, Gail Search for this author more...

Year: [2018]

Publisher: Bradford, West Yorkshire, Emerald Publishing Limited

Series: Research Journal of Textile and Apparel Serie

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