marketing models and methods in theory and practice ; dedicated to Udo Wagner

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Year: 2012

Publisher: Wiesbaden, Springer Gabler

Media group: Book/Buch

Erfolgsdimensionen und Modellansätze eines effizienten und effektiven Customer Relationship Management

Author: Lafleur, Martin J. Search for this author more...

Year: 2010

Publisher: Frankfurt/M. [u.a.], Lang

Series: Informationstechnologie und Ökonomie

Media group: Book/Buch

theories and practices

Author: Okazaki, Shintaro Search for this author more...

Year: 2012

Publisher: New York, Lang

Media group: Book/Buch

Fundamente für die marktorientierte Unternehmensführung

Author: Winkelmann, Peter Search for this author more...

Year: 2013

Publisher: München, Oldenbourg

Media group: Book/Buch

zum neuen Verhältnis von Unternehmen und Usern im Web 2.0

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Year: 2012

Publisher: Frankfurt/M. ; New York, Campus

Media group: Book/Buch

direkte, indirekte und moderierende Effekte

Author: Stock-Homburg, Ruth Search for this author more...

Year: 2012

Publisher: Wiesbaden, Gabler

Series: Neue betriebswirtschaftliche Forschung

Media group: Book/Buch

Konzepte, Instrumente, Checklisten

Author: Kreutzer, Ralf T., 1958- Search for this author more...

Year: 2012

Publisher: Wiesbaden, Gabler

Series: Lehrbuch

Media group: Book/Buch

Grundlagen, Instrumente, Fallbeispiele

Author: Kreutzer, Ralf T., 1958- Search for this author more...

Year: 2013

Publisher: Wiesbaden, Springer Gabler

Series: Lehrbuch

Media group: Book/Buch

wie Mitarbeiterverhalten die Marke stärkt

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Year: 2012

Publisher: Wiesbaden, Gabler

Media group: Book/Buch

bewerten, begeistern, bewegen

Author: Homburg, Christian, 1962-; Stock-Homburg, Ruth Search for this author more...

Year: 2012

Publisher: Wiesbaden, Springer Gabler

Media group: Book/Buch