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Cover von Collaboration and Co-creation

Collaboration and Co-creation
new platforms for marketing and innovation
Author: Bhalla, Gaurav Search for this author
Year: 2011
Publisher: New York [u.a.], Springer
Media group: Book/Buch
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Cover von Management von Markenerweiterungen und Markenallianzen

Management von Markenerweiterungen und Markenallianzen
eine verhaltenswissenschaftlich-empirische Vergleichsstudienreihe hinsichtlich verschiedener Markenkapitalisierungsstrategien
Author: Honal, Andrea Search for this author
Year: 2010
Publisher: Hamburg, Kovac
Series: Schriftenreihe Merkur
Media group: Book/Buch
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Cover von Corporate Social Responsibility

Corporate Social Responsibility
Determinaten der Wahrnehmung, Wirkungsprozesse und Konsequenzen
Author: Duong Dinh, Hai Van Search for this author
Year: 2011
Publisher: Wiesbaden, Gabler
Series: Gabler Research
Media group: Book/Buch
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Cover von Jahrbuch Seniorenmarketing 2010/2011

Jahrbuch Seniorenmarketing 2010/2011
Strategien und Innovationen
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Year: 2010
Publisher: Frankfurt/M., Dt. Fachverl.
Series: Edition Horizont
Media group: Book/Buch
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Cover von Wie Marken wirken

Wie Marken wirken
Impulse aus der Neuroökonomie für die Markeneinführung
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Year: 2010
Publisher: München, Vahlen
Media group: Book/Buch
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Cover von Marketing

Marketing
a relationship perspective
Author: Hollensen, Svend; Opresnik, Marc Oliver Search for this author
Year: 2010
Publisher: München, Vahlen
Media group: Book/Buch
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Cover von The Market Driven Organization

The Market Driven Organization
understanding, attracting and keeping valuable customers
Author: Day, George S. Search for this author
Year: 1999
Publisher: New York, Free Press
Media group: Book/Buch
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Cover von Innovationsmarketing

Innovationsmarketing
Author: Trommsdorff, Volker; Steinhoff, Fee Search for this author
Year: 2007
Publisher: München, Vahlen
Media group: Book/Buch
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Cover von Experiential Marketing

Experiential Marketing
how to get customers to sense, feel, think, act, and relate to your company and brands
Author: Schmitt, Bernd Herbert Search for this author
Year: 1999
Publisher: New York, Free Press
Media group: Book/Buch
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Cover von Customer Experience Management

Customer Experience Management
a revolutionary approach to connecting with your customers
Author: Schmitt, Bernd Herbert Search for this author
Year: 2003
Publisher: Hoboken, NJ, Wiley
Media group: Book/Buch
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