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Cover von Marketing-Management

Marketing-Management
Strategien für wertschaffendes Handeln
Author: Kotler, Philip, 1931-; Keller, Kevin Lane, 1956-; Bliemel, Friedhelm Search for this author
Year: 2007
Publisher: München, Pearson Studium
Media group: Book/Buch
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Cover von Die Auswirkungen des Internets auf den Versandhandel in Deutschland

Die Auswirkungen des Internets auf den Versandhandel in Deutschland
Author: Burgard, Martin Search for this author
Year: 2006
Publisher: Berlin, wvb, Wiss. Verl.
Media group: Book/Buch
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Cover von Interkulturelle Kompetenz im Zugang zu japanischen Märkten

Interkulturelle Kompetenz im Zugang zu japanischen Märkten
Author: Horn, Sierk Search for this author
Year: 2005
Publisher: Wiesbaden, Deutscher Univ.-Verl.
Series: Wirtschaftswissenschaft
Media group: Book/Buch
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Cover von Marketing-Management

Marketing-Management
Analyse, Planung und Verwirklichung
Author: Kotler, Philip, 1931-; Bliemel, Friedhelm Search for this author
Year: 2006
Publisher: München, Pearson Studium
Media group: Book/Buch
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Cover von Multi-Channel-Retailing

Multi-Channel-Retailing
verhaltenswissenschaftliche Analyse der Wirkung von Mehrkanalsystemen im Handel
Author: Schramm-Klein, Hanna, 1974- Search for this author
Year: 2003
Publisher: Wiesbaden, Deutscher Univ.-Verl.
Series: Gabler Edition Wissenschaft, Forschungsgruppe Konsum und Verhalten
Media group: Book/Buch
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Cover von Marketing-Management

Marketing-Management
Analyse, Planung und Verwirklichung
Author: Kotler, Philip, 1931-; Bliemel, Friedhelm Search for this author
Year: 2001
Publisher: Stuttgart , Schäffer-Poeschel
Media group: Book/Buch
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Cover von Luxury marketing, sustainability and technology
E-Medium

Luxury marketing, sustainability and technology
the future of luxury management
Search for this author
Year: 2023
Publisher: London ; New York, [New York], Routledge
Series: Routledge Studies in Luxury Management Series
Media group: eBook/eResource
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Cover von Selling today
E-Medium

Selling today
partnering to create value
Author: Ahearne, Michael; Manning, Gerald L. Search for this author
Year: [2023]
Publisher: Harlow, [u.a.], Pearson
Media group: eBook/eResource
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Cover von Behavioral economics
E-Medium

Behavioral economics
the basics
Author: Corr, Philip, ca. 20./21. Jh.; Plagnol, Anke C. Search for this author
Year: 2023
Publisher: London ; New York, [New York], Routledge
Series: The Basics Series
Media group: eBook/eResource
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Cover von The customer-base audit
E-Medium

The customer-base audit
the first step on the journey to customer centricity
Author: Fader, Peter; Hardie, Bruce; Ross, Michael Search for this author
Year: [2022]
Publisher: Philadelphia [Pennsylvania], Wharton School Press
Media group: eBook/eResource
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