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Cover von Marketing
Author: Weis, Hans Christian Search for this author
Year: 2009
Publisher: Ludwigshafen, Kiehl
Series: Kompendium der praktischen Betriebswirtschaft
Media group: Book/Buch
Cover von Brand Attachment
Determinanten erfolgreicher Markenbeziehungen
Author: Diehl, Saskia Search for this author
Year: 2009
Publisher: Wiesbaden, Gabler
Series: Gabler Research
Media group: Book/Buch
Cover von Marketing-Konzeption
Grundlagen des ziel-strategischen und operativen Marketing-Management
Author: Becker, Jochen Search for this author
Year: 2009
Publisher: München, Vahlen
Media group: Book/Buch
Cover von Marken-Modelle der Praxis
Darstellung, Analyse und kritische Würdigung
Author: Zednik, Anita; Strebinger, Andreas Search for this author
Year: 2008
Publisher: Wiesbaden, Deutscher Univ.-Verl.
Series: Gabler Edition Wissenschaft
Media group: Book/Buch
Cover von Strategisches Marketing
Author: Backhaus, Klaus, 1947-; Schneider, Helmut Search for this author
Year: 2009
Publisher: Stuttgart , Schäffer-Poeschel
Media group: Book/Buch
Cover von Marketingmanagement
Strategie, Instrumente, Umsetzung, Unternehmensführung
Author: Homburg, Christian, 1962-; Krohmer, Harley Search for this author
Year: 2009
Publisher: Wiesbaden, Gabler
Series: Lehrbuch
Media group: Book/Buch
Cover von Erfolgsfaktoren des Marketing
Author: Gelbrich, Katja, 1971-; Wünschmann, Stefan; Müller, Stefan, 1948- Search for this author
Year: 2008
Publisher: München, Vahlen
Series: Vahlens Kurzlehrbücher
Media group: Book/Buch
Cover von Marketing Management
a contemporary perspective
Author: Homburg, Christian, 1962-; Kuester, Sabine; Krohmer, Harley Search for this author
Year: 2009
Publisher: Maidenhead, McGraw-Hill Education
Media group: Book/Buch
Cover von Advanced Brand Management
from vision to valuation
Author: Temporal, Paul Search for this author
Year: 2002
Publisher: Singapore, Wiley
Media group: Book/Buch
Cover von Internet Marketing
strategy, implementation and practice
Search for this author
Year: 2009
Publisher: Harlow [u.a.], Financial Times Prentice Hall
Media group: Book/Buch
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