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Cover von Consumer Satisfaction
advancements in theory, modeling and empirical findings
Author: Peluso, Alessandro M. Search for this author
Year: 2011
Publisher: Bern [u.a.], Lang
Media group: Book/Buch
Cover von The Expert Consumer
associations and professionals in consumer society
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Year: 2017
Publisher: London [u.a.], Routledge
Series: The History of Retailing and Consumption
Media group: Book/Buch
Cover von The Aging Consumer
perspectives from psychology and marketing
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Year: 2021
Publisher: New York, NY [u.a.], Routledge
Series: Marketing and consumer psychology series
Media group: eBook/eResource
Cover von Gamification and consumer engagement
E-Medium
creating value in context of ICT development
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Year: 2021
Publisher: Cham, Springer
Series: Progress in IS
Media group: eBook/eResource
Cover von Consumer Behaviour and Analytics
Author: Smith, Andrew Search for this author
Year: 2020
Publisher: Abingdon [u.a.], Routledge
Media group: Book/Buch
Cover von Understanding Consumer Decision Making
the means-end approach to marketing and advertising strategy
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Year: 2010
Publisher: New York, NY [u.a.], Psychology Press
Media group: Book/Buch
Cover von Consumer Behavior and Culture
consequences for global marketing and advertising
Author: De Mooij, Marieke Search for this author
Year: 2011
Publisher: Thousand Oaks, CA [u.a.], Sage
Media group: Book/Buch
Cover von APA handbook of consumer psychology
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Year: [2022]
Publisher: Washington, D.C. [Washington, D.C.], American Psychological Association
Series: APA Handbooks in Psychology
Media group: Book/Buch
Cover von Efficient consumer response (ECR)
Basisstrategien und Grundtechniken, zentrale Erfolgsfaktoren sowie globaler Implementierungsplan
Author: Heydt, Andreas von der Search for this author
Year: 1998
Publisher: Frankfurt/M. [u.a.], Lang
Series: Europäische Hochschulschriften : Reihe 5, Volks- und Betriebswirtschaft
Media group: Book/Buch
Cover von Consumer-Brand Relationships
Konzeption, Messung und Konsequenzen emotionaler Markenbindung
Author: Heinrich, Daniel Search for this author
Year: 2012
Publisher: Wiesbaden, Springer Gabler
Series: Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
Media group: Book/Buch
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