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Cover von Informationssuche und Online Word-of-Mouth

Informationssuche und Online Word-of-Mouth
eine empirische Analyse anhand von Diskussionsforen
Author: Reichelt, Jonas Search for this author
Year: 2013
Publisher: Wiesbaden, Springer Gabler
Series: Research
Media group: Book/Buch
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Cover von Markenerfolg durch Brand Communities

Markenerfolg durch Brand Communities
eine Analyse der Wirkung psychologischer Variablen auf ökonomische Erfolgsindikatoren
Author: Popp, Bastian Search for this author
Year: 2011
Publisher: Wiesbaden, Gabler
Series: Gabler Research
Media group: Book/Buch
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Cover von Konformität als soziale Rationalität

Konformität als soziale Rationalität
wie das Bedürfnis nach sozialer Akzeptanz das Verhalten rationaler Konsumenten bestimmt
Author: Meyer-Dietrich, Sarah Search for this author
Year: 2012
Publisher: Marburg, Tectum-Verl.
Media group: Book/Buch
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Cover von Consumers@work

Consumers@work
zum neuen Verhältnis von Unternehmen und Usern im Web 2.0
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Year: 2012
Publisher: Frankfurt/M. ; New York, Campus
Media group: Book/Buch
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Cover von User Generated Branding

User Generated Branding
integrating user generated content into brand management
Author: Arnhold, Ulrike Search for this author
Year: 2010
Publisher: Wiesbaden, Gabler
Series: Gabler Research
Media group: Book/Buch
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Cover von Social Identity Processes in Organizational Contexts

Social Identity Processes in Organizational Contexts
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Year: 2012
Publisher: New York, NY [u.a.], Psychology Press [u.a.]
Media group: Book/Buch
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Cover von Social Identity at Work

Social Identity at Work
developing theory for organizational practice
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Year: 2014
Publisher: New York, NY [u.a.], Psychology Press
Media group: Book/Buch
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Cover von Absolute Essentials of Business Behavioural Ethics

Absolute Essentials of Business Behavioural Ethics
Author: Seppala, Nina Search for this author
Year: 2021
Publisher: London [u.a.], Routledge
Series: Absolute Essentials of Business and Economics
Media group: eBook/eResource
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Cover von Status, Growth and the Environment

Status, Growth and the Environment
goods as symbols in applied welfare economics
Author: Brekke, Kjell Arne; Howarth, Richard B. Search for this author
Year: 2002
Publisher: Cheltenham [u.a.], Elgar
Media group: Book/Buch
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Cover von The Rise of Green Consumers and Corporate Social Responsibility in Japan and China

The Rise of Green Consumers and Corporate Social Responsibility in Japan and China
Author: Klenner, Florence-Nori Search for this author
Year: 2018
Publisher: Hamburg, Kovac
Series: Nachhaltigkeits-Management: Studien zur nachhaltigen Unternehmensführung
Media group: Book/Buch
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