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Cover von Pricing Strategy

Pricing Strategy
setting price levels, managing price discounts and establishing price structures
Author: Smith, Tim J. Search for this author
Year: 2012
Publisher: Mason, OH, South-Western/Cengage Learning
Media group: Book/Buch
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Cover von Value-Based Pricing

Value-Based Pricing
drive sales and boost your bottom line by creating, communicating and capturing customer value
Author: Macdivitt, Harry; Wilkinson, Mike Search for this author
Year: 2012
Publisher: New York [u.a.], McGraw-Hill
Media group: Book/Buch
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Cover von Pricing and Profitability Management

Pricing and Profitability Management
a practical guide for business leaders
Search for this author
Year: 2011
Publisher: Singapore [u.a.], Wiley
Media group: Book/Buch
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Cover von Power Pricing

Power Pricing
how managing price transforms the bottom line
Author: Dolan, Robert J.; Simon, Hermann Search for this author
Year: 1996
Publisher: New York, Free Press
Media group: Book/Buch
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Cover von The Strategy and Tactics of Pricing

The Strategy and Tactics of Pricing
a guide to growing more profitably
Author: Nagle, Thomas T.; Hogan, John E.; Zale, Joseph Search for this author
Year: 2014
Publisher: Harlow, Pearson
Media group: Book/Buch
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Cover von Smart Pricing

Smart Pricing
how Google, Priceline, and leading businesses use pricing innovation for profitability
Author: Raju, Jagmohan; Zhang, Z. John Search for this author
Year: 2010
Publisher: Upper Saddle River, NJ, Pearson/Prentice-Hall
Media group: Book/Buch
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Cover von Pricing - Praxis der optimalen Preisfindung

Pricing - Praxis der optimalen Preisfindung
Author: Nagle, Thomas T.; Holden, Reed K.; Larsen, Georg M. Search for this author
Year: 1998
Publisher: Berlin [u.a.], Springer
Media group: Book/Buch
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Cover von Revenue Management

Revenue Management
Grundlagen und mathematische Methoden
Author: Klein, Robert ; Steinhardt, Claudius Search for this author
Year: 2008
Publisher: Berlin [u.a.], Springer
Media group: Book/Buch
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Cover von Der Preismanagement-Prozess für Luxusmarken

Der Preismanagement-Prozess für Luxusmarken
Gestaltung und Erfolgsauswirkungen
Author: Mohr, Henning Search for this author
Year: 2013
Publisher: Frankfurt/M. [u.a.], Lang
Series: Schriften zu Marketing und Handel
Media group: Book/Buch
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Cover von Willingness to pay as a range

Willingness to pay as a range
theoretical foundations, measurement, and implications for marketing mix decisions
Author: Dost, Florian Search for this author
Year: 2012
Publisher: Berlin, ESCP Europe Wirtschaftshochschule Berlin
Media group: Book/Buch
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