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Cover von Brand sense
E-Medium

Brand sense
sensory secrets behind the stuff we buy
Author: Lindstrom, Martin, 1970- Search for this author
Year: [2008]
Publisher: New York, [New York] ; London ; Toronto ; Sydney, Free Press
Media group: eBook/eResource
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Cover von Advances in Luxury Brand Management
E-Medium

Advances in Luxury Brand Management
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Year: 2017
Publisher: Cham, Palgrave Macmillan
Series: Journal of Brand Management: Advanced Collections
Media group: eBook/eResource
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Cover von The contest for value in global value chains

The contest for value in global value chains
correcting for distorted distribution in the global apparel industry
Author: Nachum, Lilac; Uramoto, Yoshiteru Search for this author
Year: [2021]
Publisher: Cheltenham ; [u.a.], Edward Elgar Publishing Ltd.
Series: New Horizons in International Business
Media group: Book/Buch
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Cover von Customer Engagement Marketing

Customer Engagement Marketing
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Year: 2018
Publisher: Cham, Palgrave Macmillan
Media group: eBook/eResource
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Cover von Personal Brand Management

Personal Brand Management
marketing human value
Author: Waller, Talaya Search for this author
Year: 2020
Publisher: Cham, Springer
Series: Management for Professionals
Media group: eBook/eResource
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Cover von Beat accelerating customer expectations with trend-driven innovation

Beat accelerating customer expectations with trend-driven innovation
[Trend-Driven Innovation: beat accelerating customer expectations with]
Author: Mason, Henry Search for this author
Year: 2015
Publisher: Hoboken, NJ, Wiley & Sons
Media group: eBook/eResource
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Cover von Identity-based brand management

Identity-based brand management
fundamentals, strategy, implementation, controlling
Author: Burmann, Christoph, 1962-; Riley, Nicola-Maria; Halaszovich, Tilo F., 1978-; Schade, Michael, 1978- Search for this author
Year: [2017]
Publisher: Wiesbaden, Springer Gabler
Media group: Book/Buch
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Cover von Rethinking global value chains and corporate social responsibility

Rethinking global value chains and corporate social responsibility
Author: Lund-Thomsen, Peter Search for this author
Year: 2023
Publisher: Cheltenham, [u.a.], Edward Elgar Publishing
Series: Rethinking Business and Management
Media group: Book/Buch
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Cover von Branding that means business

Branding that means business
Author: Johnson, Matt; Misiaszek, Tessa Search for this author
Year: 2022
Publisher: London, The Economist
Series: Economist Edge
Media group: Book/Buch
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Cover von The road to luxury
E-Medium

The road to luxury
the new frontiers in luxury brand management
Author: Som, Ashok; Blanckaert, Christian Search for this author
Year: [2021]
Publisher: Singapore, Wiley
Media group: eBook/eResource
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