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(6)Bruhn, Manfred, 1949-

(3)Homburg, Christian, 1962-

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Cover von Qualität im Web

Qualität im Web

benutzerfreundliche Webseiten durch Usability Evaluation

Author: Schweibenz, Werner; Thissen, Frank Search for this author more...

Year: 2003

Publisher: Berlin [u.a.], Springer

Series: X.media.press

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Cover von Kundenorientiert verkaufen im Technischen Vertrieb

Kundenorientiert verkaufen im Technischen Vertrieb

erfolgreiches Beziehungsmanagement im Business-to-Business

Author: Rentzsch, Hans-Peter Search for this author more...

Year: 2001

Publisher: Wiesbaden, Gabler

Series: Sales-Business

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Cover von The Discipline of Market Leaders

The Discipline of Market Leaders

choose your customers, narrow your focus, dominate your market

Author: Treacy, Michael; Wiersema, Fred Search for this author more...

Year: 1995

Publisher: Reading, Mass. [u.a.], Addison-Wesley

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Cover von Der Strategietrend im Marketing

Der Strategietrend im Marketing

vom Massenmarketing über das Segmentmarketing zum kundenindividuellen Marketing

Author: Becker, Jochen Search for this author more...

Year: 2000

Publisher: München, Vahlen

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Cover von Marktführerschaft

Marktführerschaft

Wege zur Spitze

Author: Treacy, Michael; Wiersema, Fred Search for this author more...

Year: 1995

Publisher: Frankfurt/M. ; New York, Campus

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Cover von Handbuch Database Marketing

Handbuch Database Marketing

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Year: 1997

Publisher: Ettlingen, IM-Marketing-Forum

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Cover von Controlling des Strukturwandels

Controlling des Strukturwandels

Standortflexibilität und Kundenzufriedenheit schaffen

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Year: 1996

Publisher: Stuttgart , Schäffer-Poeschel

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Cover von Customer Centricity

Customer Centricity

focus on the right customers for strategic advantage

Author: Fader, Peter Search for this author more...

Year: 2012

Publisher: Philadelphia, Pa., Wharton Digital Press

Series: Wharton Executive Essentials

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Cover von Change by Design

Change by Design

how design thinking transforms organizations and inspires innovation

Author: Brown, Tim Search for this author more...

Year: 2009

Publisher: New York [u.a.], HarperCollins Publishers [u.a.]

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Cover von Business Market Management

Business Market Management

understanding, creating, and delivering value

Author: Anderson, James C.; Narus, James A.; Narayandas, Das Search for this author more...

Year: 2009

Publisher: Upper Saddle River, NJ, Pearson/Prentice-Hall

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