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Cover von Artificial intelligence for marketing management
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Artificial intelligence for marketing management
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Year: 2023
Publisher: London ; New York, [New York], Routledge
Series: Routledge Studies in Marketing Series
Media group: eBook/eResource
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Cover von Strategic international management

Strategic international management
text and cases
Author: Morschett, Dirk, 1970-; Schramm-Klein, Hanna, 1974-; Zentes, Joachim, 1947- Search for this author
Year: [2015]
Publisher: Wiesbaden, Springler Gabler
Series: Lehrbuch
Media group: Book/Buch
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Cover von Luxury marketing, sustainability and technology
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Luxury marketing, sustainability and technology
the future of luxury management
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Year: 2023
Publisher: London ; New York, [New York], Routledge
Series: Routledge Studies in Luxury Management Series
Media group: eBook/eResource
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Cover von Handbook of mixed methods research in business and management

Handbook of mixed methods research in business and management
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Year: [2023]
Publisher: Cheltenham, [u.a.], Edward Elgar Publishing
Media group: Book/Buch
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Cover von Handbook of behavioral economics
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Handbook of behavioral economics
foundations and applications 1
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Year: [2018]
Publisher: Amsterdam ; Oxford, North-Holland, an Imprint of Elsevier
Series: Handbooks in Economics
Media group: eBook/eResource
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Cover von The luxury strategy

The luxury strategy
break the rules of marketing to build luxury brands
Author: Kapferer, Jean-Noël; Bastien, Vincent Search for this author
Year: 2012
Publisher: London [u.a.], Kogan Page
Media group: Book/Buch
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Cover von Alliances for sustainable futures

Alliances for sustainable futures
creating and managing purpose-driven alliances
Author: Boonstra, Jacobus J., 1957-; Eguiguren, Marcos, 1959- Search for this author
Year: [2023]
Publisher: Cheltenham ; Northampton, [Massachusetts], Edward Elgar Publishing
Series: Sustainable Futures
Media group: Book/Buch
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Cover von Effectuation

Effectuation
elements of entrepreneurial expertise
Author: Sarasvathy, Saras D., 1959- Search for this author
Year: [2022]
Publisher: Cheltenham ; Northampton, [Massachusetts], Edward Elgar Publishing
Series: New Horizons in Entrepreneurship
Media group: Book/Buch
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Cover von Artificiality and sustainability in entrepreneurship

Artificiality and sustainability in entrepreneurship
exploring the unforeseen, and paving the way to a sustainable future
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Year: [2023]
Publisher: Cham, Springer
Series: FGF Studies in Small Business and Entrepreneurship
Media group: Book/Buch
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Cover von The hard thing about hard things
E-Medium

The hard thing about hard things
building a business when there are no easy answers
Author: Horowitz, Ben, 1966- Search for this author
Year: [2014]
Publisher: New York [New York] ; [u.a.], Harper Business
Media group: eBook/eResource
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