survival in our era of killer competition

Author: Trout, Jack Search for this author more...

Year: 2008

Publisher: Hoboken, NJ, Wiley & Sons

Media group: Book/Buch

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Year: 2012

Publisher: Basingstoke [u.a.], Palgrave Macmillan

Media group: Book/Buch

[this book contains the papers presented and discussed at the International Marketing Theory Conference held on 17-19 June 2010 at the University of Connecticut]

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Year: 2011

Publisher: Cheltenham ; Northampton, Mass., Elgar

Media group: Book/Buch

evaluating standardized corporate branding across countries

Author: Meierer, Markus Search for this author more...

Year: 2011

Publisher: Wiesbaden, Gabler

Series: Gabler Research

Media group: Book/Buch

Author: Oguachuba, Jane Samantha Search for this author more...

Year: 2009

Publisher: Wiesbaden, Gabler

Series: Gabler Edition Wissenschaft

Media group: Book/Buch

Grundlagen marktorientierter Unternehmensführung

Author: Meffert, Heribert, 1937-; Burmann, Christoph, 1962-; Kirchgeorg, Manfred, 1958-; Eisenbeiß, Maik, 1977- Search for this author more...

Year: [2024]

Publisher: Wiesbaden, Springer Gabler

Series: Lehrbuch, Meffert Marketing Edition

Media group: Book/Buch

the future of luxury management

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Year: 2023

Publisher: London ; New York, [New York], Routledge

Series: Routledge Studies in Luxury Management Series

Media group: eBook/eResource