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(12)Bruhn, Manfred, 1949-

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Cover von Standardisierung und Individualisierung von Dienstleistungen

Standardisierung und Individualisierung von Dienstleistungen

zur Organisation wissensintensiver Unternehmensnetzwerke

Author: Well, Bennet van Search for this author more...

Year: 2001

Publisher: Wiesbaden, Deutscher Univ.-Verl.

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Cover von Service Operations Management

Service Operations Management

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Year: 2021

Publisher: Harlow, Pearson Education Limited

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Cover von Aktuelle Aspekte in der Dienstleistungsforschung

Aktuelle Aspekte in der Dienstleistungsforschung

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Year: 2015

Publisher: Wiesbaden, Springer Gabler

Series: Research

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Cover von Special Issue - Toward a Better Understanding of the Role of Value in Markets and Marketing

Special Issue - Toward a Better Understanding of the Role of Value in Markets and Marketing

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Year: 2012

Publisher: Bingley, Emerald

Series: Review of Marketing Research

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Cover von Nr. 34.; Customer Confusion in Service-to-Business Markets

Nr. 34.; Customer Confusion in Service-to-Business Markets

foundations and first empirical results

Author: Lakotta, Jan; Jacob, Frank Search for this author more...

Year: 2008

Parent work: ESCP-EAP Working Paper

Volume: Nr. 34.

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Cover von Dienstleistungsmarketing

Dienstleistungsmarketing

Grundlagen, Konzepte, Methoden ; mit Fallstudien

Author: Meffert, Heribert, 1937-; Bruhn, Manfred, 1949- Search for this author more...

Year: 2006

Publisher: Wiesbaden, Gabler

Series: Meffert Marketing Edition

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Dienstleistungsmarketing

Grundlagen, Konzepte, Methoden ; mit Fallstudien

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Year: 2003

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Cover von Beurteilung von Dienstleistungsqualität

Beurteilung von Dienstleistungsqualität

dynamische Betrachtung des Qualitätsurteils im Weiterbildungsbereich

Author: Haller, Sabine Search for this author more...

Year: 1998

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Cover von Service-Dominant Logic

Service-Dominant Logic

premises, perspectives, possibilities

Author: Lusch, Robert F.; Vargo, Stephen L. Search for this author more...

Year: 2014

Publisher: Cambridge [u.a.], Cambridge Univ. Press

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Cover von The SAGE Handbook of Service-Dominant Logic

The SAGE Handbook of Service-Dominant Logic

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Year: 2019

Publisher: Los Angeles, Calif. [u.a.], Sage reference

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