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(22)Kotler, Philip, 1931-

(17)Bruhn, Manfred, 1949-

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(8)Burmann, Christoph, 1962-

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Cover von Kundenzufriedenheit messen und steigern

Kundenzufriedenheit messen und steigern

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Year: 1999

Publisher: Neuwied [u.a.], Luchterhand

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Cover von Kundenorientierung mit System

Kundenorientierung mit System

mit Customer-Orientation-Management zu profitablem Wachstum

Author: Homburg, Christian, 1962-; Werner, Harald Search for this author more...

Year: 1998

Publisher: Frankfurt/M. ; New York, Campus

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Cover von Senioren-Marketing

Senioren-Marketing

so erreichen Sie die Zielgruppe der Zukunft

Author: Krieb, Christine; Reidl, Andreas Search for this author more...

Year: 1999

Publisher: Wien ; Frankfurt, Ueberreuter

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Cover von Marketing-Management

Marketing-Management

Analyse, Planung, Umsetzung und Steuerung

Author: Kotler, Philip, 1931-; Bliemel, Friedhelm Search for this author more...

Year: 1999

Publisher: Stuttgart , Schäffer-Poeschel

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Cover von Management-Handbuch Electronic Commerce

Management-Handbuch Electronic Commerce

Grundlagen, Strategien, Praxisbeispiele

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Year: 1999

Publisher: München, Vahlen

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Cover von Moderne Markenführung

Moderne Markenführung

Grundlagen - innovative Ansätze - praktische Umsetzungen

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Year: 1999

Publisher: Wiesbaden, Gabler

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Cover von Marketing und Electronic Commerce

Marketing und Electronic Commerce

Managementwissen und Praxisbeispiele für das erfolgreich expansive Marketing

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Year: 1999

Publisher: Braunschweig, Vieweg

Series: Business Computing

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Cover von Die Gestaltung eines effizienten Marketing-Instrumentariums für mittelständische Unternehmen im marktwirtschaftlichen Transformationsprozeß

Die Gestaltung eines effizienten Marketing-Instrumentariums für mittelständische Unternehmen im marktwirtschaftlichen Transformationsprozeß

dargestellt am Beispiel des Freistaates Thüringen

Author: Herrmann, Reinhard Search for this author more...

Year: 1998

Publisher: Frankfurt/M. [u.a.], Lang

Series: Europäische Hochschulschriften : Reihe 5, Volks- und Betriebswirtschaft

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Cover von Kooperatives Marketing-Controlling

Kooperatives Marketing-Controlling

Instrument einer marktorientierten Unternehmensführung

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Year: 1998

Publisher: Frankfurt/M., Frankfurter Allgemeine Buch

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Cover von Total Customer Care

Total Customer Care

Kundenorientierung auf dem Prüfstand

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Year: 1998

Publisher: Wien ; Frankfurt, Ueberreuter

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