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(16)Schmid, Stefan, 1967-

(10)Laudon, Kenneth C., 1944-

(10)Slack, Nigel, 1946-

(10)Whittington, Richard, 1958-

(9)Backhaus, Klaus, 1947-

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Cover von Viral Marketing

Viral Marketing

wie Sie Mundpropaganda gezielt auslösen und Gewinn bringend nutzen

Author: Langner, Sascha Search for this author more...

Year: 2009

Publisher: Wiesbaden, Gabler

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Cover von Der Businessplan

Der Businessplan

Geschäftspläne professionell erstellen ; mit Checklisten und Fallbeispielen

Author: Nagl, Anna Search for this author more...

Year: 2009

Publisher: Wiesbaden, Gabler

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Cover von IT Governance

IT Governance

how top performers manage IT decision rights for superior results

Author: Weill, Peter; Ross, Jeanne W. Search for this author more...

Year: 2004

Publisher: Boston, Mass., Harvard Business School Press

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Cover von Business Strategy

Business Strategy

theory

Author: Hoskisson, Robert E.; Hitt, Michael A., 1946-; Ireland, R. Duane Search for this author more...

Year: 2009

Publisher: [Mason, OH], South-Western/Cengage Learning

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Cover von Prozessorientierte Unternehmensplanung

Prozessorientierte Unternehmensplanung

Analyse, Konzeption und Praxisbeispiele

Author: Fink, Carmen Andrea Search for this author more...

Year: 2003

Publisher: Wiesbaden, Deutscher Univ.-Verl.

Series: Gabler Edition Wissenschaft

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Cover von Implementierungsstand der Balanced Scorecard

Implementierungsstand der Balanced Scorecard

fallstudienbasierte Analyse in deutschen Unternehmen

Author: Matlachowsky, Philip Search for this author more...

Year: 2008

Publisher: Wiesbaden, Gabler

Series: Gabler Edition Wissenschaft

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Cover von Cases to Accompany Contemporary Strategy Analysis

Cases to Accompany Contemporary Strategy Analysis

Author: Grant, Robert M. Search for this author more...

Year: 2008

Publisher: Malden, Mass. [u.a.], Blackwell

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Cover von Exploring Corporate Strategy

Exploring Corporate Strategy

[text and cases]

Author: Johnson, Gerry; Scholes, Kevan; Whittington, Richard, 1958- Search for this author more...

Year: 2006

Publisher: Harlow [u.a.], Financial Times Prentice Hall

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Cover von Handbuch Produktmanagement

Handbuch Produktmanagement

Strategieentwicklung, Produktplanung, Organisation, Kontrolle

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Year: 2007

Publisher: Wiesbaden, Gabler

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Cover von Strategisches Marketing

Strategisches Marketing

Author: Backhaus, Klaus, 1947-; Schneider, Helmut Search for this author more...

Year: 2007

Publisher: Stuttgart , Schäffer-Poeschel

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