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Cover von Digital Luxury

Digital Luxury
transforming brands & consumer experiences
Author: Batat, Wided Search for this author
Year: 2019
Publisher: Los Angeles, Calif. [u.a.], Sage
Media group: eBook/eResource
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Cover von Creating Powerful Brands

Creating Powerful Brands
in Consumer, Service and Industrial Markets
Author: De Chernatony, Leslie; McDonald, Malcolm Search for this author
Year: 2003
Publisher: Oxford [u.a.], Butterworth-Heinemann
Media group: Book/Buch
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Cover von Prozessmanagement im vertikalen Marketing

Prozessmanagement im vertikalen Marketing
Efficient Consumer Response (ECR) in Konsumgüternetzen
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Year: 2000
Publisher: Berlin [u.a.], Springer
Media group: Book/Buch
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Cover von Neuromarketing

Neuromarketing
exploring the brain of the consumer
Author: Zurawicki, Leon Search for this author
Year: 2010
Publisher: Berlin [u.a.], Springer
Media group: Book/Buch
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Cover von The Power of Communicating the Family Firm Status

The Power of Communicating the Family Firm Status
the positive effect of family firms as a brand on consumer buying behavior and consumer happiness
Author: Rosina, Margarete Search for this author
Year: 2018
Publisher: Wiesbaden, Springer Gabler
Series: Research
Media group: Book/Buch
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Cover von Handbook of marketing scales
E-Medium

Handbook of marketing scales
multi-item measures for marketing and consumer behavior research
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Year: [2011]
Publisher: Thousand Oaks, [California], [u.a.], Sage
Series: Association for Consumer Research Series
Media group: eBook/eResource
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Cover von Handbook of Marketing Scales

Handbook of Marketing Scales
multi-item measures for marketing and consumer behavior research
Search for this author
Year: 2011
Publisher: Thousand Oaks, CA [u.a.], Sage
Series: Association for Consumer Research Series
Media group: Book/Buch
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Cover von Handbook of Marketing Scales

Handbook of Marketing Scales
multi-item measures for marketing and consumer behavior research
Author: Bearden, William O., 1945-; Netemeyer, Richard G., 1956- Search for this author
Year: 1999
Publisher: Thousand Oaks, Calif. [u.a.], Sage
Series: Association for Consumer Research Series
Media group: Book/Buch
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Cover von Marketing Scales Handbook

Marketing Scales Handbook
multi-item measures for consumer insight research
Author: Bruner II, Gordon C. Search for this author
Year: 2013
Publisher: Fort Worth, Tex., GCBII Productions, LLC
Series: Marketing Scales Handbook
Media group: eBook/eResource
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Cover von Wenn Käufer streiken

Wenn Käufer streiken
mit klarem Profil gegen Consumer Confusion und Kaufmüdigkeit
Author: Schweizer, Markus; Rudolph, Thomas Search for this author
Year: 2004
Publisher: Wiesbaden, Gabler
Media group: Book/Buch
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