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Cover von Marketeasing

Marketeasing

Werbung total anders

Author: Röthlingshöfer, Bernd Search for this author more...

Year: 2006

Publisher: Berlin, Erich Schmidt

Series: Business & Success

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Cover von Event-Marketing

Event-Marketing

theoretische Fundierung und empirische Analyse unter besonderer Berücksichtigung von Imagewirkungen

Author: Nufer, Gerd Search for this author more...

Year: 2006

Publisher: Wiesbaden, Deutscher Univ.-Verl.

Series: Wirtschaftswissenschaft

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Cover von How to Write a Marketing Plan

How to Write a Marketing Plan

define your strategy, plan effectively and reach your marketing goals

Author: Westwood, John Search for this author more...

Year: 2019

Publisher: London [u.a.], Kogan Page

Series: Creating success

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Cover von Advertising Media Planning

Advertising Media Planning

a brand management approach

Author: Kelley, Larry D.; Jugenheimer, Donald W.; Sheehan, Kim Bartel Search for this author more...

Year: 2012

Publisher: Armonk, NY [u.a.] , Sharpe

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Cover von Sichtbar!

Sichtbar!

Kunden gewinnen in einer immer lauteren Welt

Author: Pott, Oliver, 1973- Search for this author more...

Year: [2022]

Publisher: Frankfurt am Main ; New York, [New York], Campus Verlag

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Cover von Dynamisches Benchmarking

Dynamisches Benchmarking

ein Verfahren auf Basis der Data Envelopment Analysis

Author: Wilken, Robert Search for this author more...

Year: 2007

Publisher: Wiesbaden, Deutscher Univ.-Verl.

Series: Gabler Edition Wissenschaft

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Cover von Interactive Marketing

Interactive Marketing

Unternehmen im Dialog mit ihren Kunden

Author: Weber, Andreas; Rösger, Jürgen Search for this author more...

Year: 2002

Publisher: Frankfurt/M., F.A.Z.-Inst. für Management-, Markt- und Medieninformationen

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Cover von Einsatz des Werbecontrolling

Einsatz des Werbecontrolling

Aufbau, Steuerung und Simulation einer werblichen Erfolgskette

Author: Janßen, Volker Search for this author more...

Year: 1999

Publisher: Wiesbaden, Gabler

Series: Basler Schriften zum Marketing

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Cover von Handbuch der Unternehmenskommunikation

Handbuch der Unternehmenskommunikation

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Year: 1998

Publisher: Neuwied [u.a.], Luchterhand

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Cover von Multivariate Werbewirkungskontrolle

Multivariate Werbewirkungskontrolle

Konzepte zur Auswertung von Werbetests

Author: Schwaiger, Manfred Search for this author more...

Year: 1997

Publisher: Wiesbaden, Gabler

Series: Neue betriebswirtschaftliche Forschung

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