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(61)Schmid, Stefan, 1967-

(51)Bruhn, Manfred, 1949-

(38)Albach, Horst [Red.]

(30)Kotler, Philip, 1931-

(28)Weber, Jürgen, 1953-

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Cover von Finanzmanagement mit Excel

Finanzmanagement mit Excel

Grundlagen und Anwendungen ; [Excel-Dateien zu den Berechnungen, Fallstudien und Aufgaben auf CD]

Author: Schüler, Andreas, 1967- Search for this author more...

Year: 2011

Publisher: München, Vahlen

Series: Finance Competence

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Cover von Direktmarketing-Management

Direktmarketing-Management

Grundlagen, Instrumente, Prozesse

Author: Wirtz, Bernd W. Search for this author more...

Year: 2012

Publisher: Wiesbaden, Gabler

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Cover von Virale Markenkommunikation

Virale Markenkommunikation

Einstellungs- und Verhaltenswirkungen viraler Videos

Author: Stenger, Daniel Search for this author more...

Year: 2012

Publisher: Wiesbaden, Springer Gabler

Series: Research

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Cover von Praxisorientiertes Online-Marketing

Praxisorientiertes Online-Marketing

Konzepte, Instrumente, Checklisten

Author: Kreutzer, Ralf T., 1958- Search for this author more...

Year: 2012

Publisher: Wiesbaden, Gabler

Series: Lehrbuch

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Cover von Praxisorientiertes Marketing

Praxisorientiertes Marketing

Grundlagen, Instrumente, Fallbeispiele

Author: Kreutzer, Ralf T., 1958- Search for this author more...

Year: 2013

Publisher: Wiesbaden, Springer Gabler

Series: Lehrbuch

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Cover von Handbuch Dienstleistungsmarketing

Handbuch Dienstleistungsmarketing

Planung, Umsetzung, Kontrolle

Author: Bruhn, Manfred, 1949-; Meffert, Heribert, 1937- Search for this author more...

Year: 2012

Publisher: Wiesbaden, Springer Gabler

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Cover von Marktforschung

Marktforschung

Grundlagen der Datenerhebung und Datenanalyse

Author: Kuß, Alfred, 1947- Search for this author more...

Year: 2012

Publisher: Wiesbaden, Springer Gabler

Series: Lehrbuch

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Cover von Behavioral Branding

Behavioral Branding

wie Mitarbeiterverhalten die Marke stärkt

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Year: 2012

Publisher: Wiesbaden, Gabler

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Cover von Der kundenorientierte Mitarbeiter

Der kundenorientierte Mitarbeiter

bewerten, begeistern, bewegen

Author: Homburg, Christian, 1962-; Stock-Homburg, Ruth Search for this author more...

Year: 2012

Publisher: Wiesbaden, Springer Gabler

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Cover von Strategie und Technik der Markenführung

Strategie und Technik der Markenführung

Author: Esch, Franz-Rudolf Search for this author more...

Year: 2012

Publisher: München, Vahlen

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