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Cover von Internationales Marketing-Management
ein markenorientierter Ansatz
Author: Meffert, Heribert, 1937-; Burmann, Christoph, 1962-; Becker, Christian Search for this author
Year: 2010
Publisher: Stuttgart [u.a.], Kohlhammer
Series: Kohlhammer Edition Marketing
Media group: Book/Buch
Cover von The organization and architecture of innovation
managing the flow of technology
Author: Allen, Thomas J., 1931-; Henn, Gunter, 1947- Search for this author
Year: [2007]
Publisher: London ; New York [New York], Routledge
Media group: Book/Buch
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