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(5)Bruhn, Manfred, 1949-

(4)Homburg, Christian, 1962-

(3)Meffert, Heribert, 1937-

(3)Volery, Thierry

(2)Albers, Sönke [Hrsg.]

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Cover von Scorecardbasiertes Cockpit-Controlling

Scorecardbasiertes Cockpit-Controlling

Konzeption und Umsetzung in der Einzelfertigung

Author: Grüner, Andreas Search for this author more...

Year: 2001

Publisher: Wiesbaden, Deutscher Univ.-Verl.

Series: Neue betriebswirtschaftliche Forschung

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Cover von Prozeßmanagement in der Automobilindustrie

Prozeßmanagement in der Automobilindustrie

betriebliche Umsetzung am Beispiel der Volkswagen AG

Author: Grafmüller, Maximilian H. Search for this author more...

Year: 2000

Publisher: Wiesbaden, Gabler

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Cover von Handbuch Dienstleistungsmanagement

Handbuch Dienstleistungsmanagement

von der strategischen Konzeption zur praktischen Umsetzung

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Year: 1998

Publisher: Wiesbaden, Gabler

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Cover von eCommerce

eCommerce

Einstieg, Strategie und Umsetzung im Unternehmen

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Year: 2000

Publisher: Frankfurt/M., F.A.Z.-Inst. für Management-, Markt- und Medieninformationen

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Cover von Marketing-Management

Marketing-Management

Analyse, Planung, Umsetzung und Steuerung

Author: Kotler, Philip, 1931-; Bliemel, Friedhelm Search for this author more...

Year: 1999

Publisher: Stuttgart , Schäffer-Poeschel

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Cover von Multimedia-Kommunikation

Multimedia-Kommunikation

Systematische Planung und Umsetzung eines interaktiven Marketinginstruments

Author: Bruhn, Manfred Search for this author more...

Year: 1997

Publisher: München, Beck

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Cover von Integrierte Warenwirtschaftssysteme und Handelscontrolling

Integrierte Warenwirtschaftssysteme und Handelscontrolling

Konzeptionelle Grundlagen und Umsetzung in der Handelspraxis

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Year: 1997

Publisher: Stuttgart , Schäffer-Poeschel

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Cover von Grundlagen des Marketingmanagements

Grundlagen des Marketingmanagements

Einführung in Strategie, Instrumente, Umsetzung und Unternehmensführung

Author: Homburg, Christian, 1962- Search for this author more...

Year: [2017]

Publisher: Wiesbaden, Springer Gabler

Series: Lehrbuch

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Cover von Strategische Beschaffung

Strategische Beschaffung

Grundlagen, Planung und Umsetzung eines integrierten Supply Management

Author: Van Weele, Arjan J.; Eßig, Michael Search for this author more...

Year: 2017

Publisher: Wiesbaden, Springer Gabler

Series: Lehrbuch

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Cover von Strategietransformation

Strategietransformation

Entwicklung eines Verfahrens zur effektiven Umsetzung von Strategien

Author: Stephan, Mario B. Search for this author more...

Year: 2014

Publisher: Wiesbaden, Springer Gabler

Series: Research

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