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Cover von Hospitality and Tourism Marketing

Hospitality and Tourism Marketing
a global perspective
Author: Kalacas, Maria Rellie B. Search for this author
Year: 2020
Publisher: Oakville, Society Publishing
Media group: eBook/eResource
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Cover von They Ask, You Answer

They Ask, You Answer
a revolutionary approach to inbound sales, content marketing, and today's digital consumer, revised and updated
Author: Sheridan, Marcus Search for this author
Year: 2019
Publisher: Hoboken, NJ, Wiley
Media group: eBook/eResource
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Cover von Digital Marketing

Digital Marketing
strategy, implementation and practice
Author: Chaffey, Dave, 1963-; Ellis-Chadwick, Fiona Search for this author
Year: 2019
Publisher: Harlow [u.a.], Pearson
Media group: eBook/eResource
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Cover von Understanding Consumer Decision Making

Understanding Consumer Decision Making
the means-end approach to marketing and advertising strategy
Search for this author
Year: 2010
Publisher: New York, NY [u.a.], Psychology Press
Media group: Book/Buch
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Cover von Selling Today

Selling Today
partnering to create value
Author: Manning, Gerald L.; Ahearne, Michael; Reece, Barry L. Search for this author
Year: 2014
Publisher: Harlow [u.a.], Pearson Education
Series: Always learning
Media group: eBook/eResource
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Cover von Toward the value growth model of social commerce
E-Medium

Toward the value growth model of social commerce
taxonomy, determinants, and the effect of humor on prosumer engagement in electronic Word-of-Mouth
Author: Münnich, Christian Search for this author
Year: 2019
Publisher: Berlin, ESCP Europe Wirtschaftshochschule Berlin
Media group: eBook/eResource
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Cover von Influencer Marketing

Influencer Marketing
Grundlagen, Strategie und Management
Author: Seeger, Christof; Kost, Julia F. Search for this author
Year: 2019
Publisher: München, UVK
Series: UTB
Media group: Book/Buch
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Cover von Consumer Behavior

Consumer Behavior
building marketing strategy
Author: Mothersbaugh, David L.; Hawkins, Del I. Search for this author
Year: 2016
Publisher: New York, NY, McGraw-Hill Education
Media group: Book/Buch
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Cover von SELL 6

SELL 6
trust-based professional selling
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Year: 2020
Publisher: Boston, Mass., Cengage
Media group: Book/Buch
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Cover von Social Commerce

Social Commerce
Marketing, Technology and Management
Author: Turban, Efraim, 1930-; Strauss, Judy; Lai, Linda Search for this author
Year: 2016
Publisher: Cham [u.a.], Springer
Series: Springer Texts in Business and Economics
Media group: Book/Buch
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