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(32)Bruhn, Manfred, 1949-

(28)Kotler, Philip, 1931-

(20)Meffert, Heribert, 1937-

(19)Kleinaltenkamp, Michael, 1955-

(16)Homburg, Christian, 1962-

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Cover von Fellowship

Fellowship

Unternehmens- und Markenführung neu gedacht

Author: Dastyari, Soheil, 1972- Search for this author more...

Year: [2021]

Publisher: Frankfurt am Main ; New York, [New York], Campus Verlag

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Cover von Business Hack

Business Hack

the wealth dragon way to build a successful business in the digital age

Author: Lee, John Search for this author more...

Year: 2019

Publisher: Chichester, Wiley

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Cover von Mass customization and country-of-origin effects

Mass customization and country-of-origin effects

Author: Aichner, Thomas, 1984- Search for this author more...

Year: 2016

Publisher: Berlin, ESCP Europe Wirtschaftshochschule Berlin

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Cover von Global Luxury Trends

Global Luxury Trends

innovative strategies for emerging markets

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Year: 2013

Publisher: Basingstoke [u.a.], Palgrave Macmillan

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Cover von Strategien der internationalen Produktstandardisierung und -differenzierung

Strategien der internationalen Produktstandardisierung und -differenzierung

[Dissertation ESCP Europe]

Author: Kotulla, Thomas Search for this author more...

Year: 2012

Publisher: Wiesbaden, Springer Gabler

Series: Gabler Research

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Cover von Pfand und Anreizsystem

Pfand und Anreizsystem

Wirkung auf Kaufentscheidungsprozesse im Tourismus

Author: Weisser, Julia Search for this author more...

Year: 2012

Publisher: Wiesbaden, Springer Gabler

Series: Focus Dienstleistungsmarketing

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Cover von Markenprofilierung durch produktbegleitende Dienstleistungen

Markenprofilierung durch produktbegleitende Dienstleistungen

Author: Oguachuba, Jane Samantha Search for this author more...

Year: 2009

Publisher: Wiesbaden, Gabler

Series: Gabler Edition Wissenschaft

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Brand Communities als neue Markenwelten

wie Unternehmen Markennetzwerke initiieren, fördern und nutzen

Author: Baumgartner, Ekkehart Search for this author more...

Year: 2007

Publisher: Frankfurt/M., Redline Wirtschaft

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Cover von Customer Equity Management

Customer Equity Management

Author: Rust, Roland T.; Lemon, Katherine N.; Narayandas, Das Search for this author more...

Year: 2005

Publisher: Upper Saddle River, NJ, Prentice-Hall

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Cover von Sales force management

Sales force management

leadership, innovation, technology

Author: Johnston, Mark W.; Marshall, Greg W. Search for this author more...

Year: 2022

Publisher: New York, [New York] ; London, Routledge, Taylor & Francis Group

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