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(8)Bruhn, Manfred, 1949-

(6)Homburg, Christian, 1962-

(5)Wirtz, Bernd W.

(3)Hadwich, Karsten, 1970-

(3)Kleinaltenkamp, Michael, 1955-

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Cover von Digitale Transformation von Geschäftsmodellen

Digitale Transformation von Geschäftsmodellen

Grundlagen, Instrumente und Best Practices

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Year: 2017

Publisher: Wiesbaden, Springer Gabler

Series: Schwerpunkt: Business Model Innovation

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Cover von Handbuch Business-to-Business-Marketing

Handbuch Business-to-Business-Marketing

Grundlagen, Geschäftsmodelle, Instrumente des Industriegütermarketing

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Year: 2015

Publisher: Wiesbaden, Springer Gabler

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Cover von Marketingmanagement

Marketingmanagement

Strategie, Instrumente, Umsetzung, Unternehmensführung

Author: Homburg, Christian, 1962- Search for this author more...

Year: 2015

Publisher: Wiesbaden, Springer Gabler

Series: Lehrbuch

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Cover von Business Model Management

Business Model Management

Design, Instrumente, Erfolgsfaktoren von Geschäftsmodellen

Author: Wirtz, Bernd W. Search for this author more...

Year: 2011

Publisher: Wiesbaden, Gabler

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Cover von Vertriebskonzeption und Vertriebssteuerung

Vertriebskonzeption und Vertriebssteuerung

die Instrumente des integrierten Kundenmanagements - CRM

Author: Winkelmann, Peter Search for this author more...

Year: 2012

Publisher: München, Vahlen

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Cover von Work-Life Balance

Work-Life Balance

erfolgsversprechende Konzepte und Instrumente für Extremjobber

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Year: 2010

Publisher: Berlin [u.a.], Springer

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Cover von Supply Chain Management

Supply Chain Management

Grundlagen, Strategien, Instrumente und Controlling

Author: Werner, Hartmut Search for this author more...

Year: 2010

Publisher: Wiesbaden, Gabler

Series: Lehrbuch

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Cover von Marketingmanagement

Marketingmanagement

Strategie, Instrumente, Umsetzung, Unternehmensführung

Author: Homburg, Christian, 1962-; Krohmer, Harley Search for this author more...

Year: 2009

Publisher: Wiesbaden, Gabler

Series: Lehrbuch

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Cover von Messung und Bewertung von Humanressourcen

Messung und Bewertung von Humanressourcen

Konzepte und Instrumente für die betriebliche Praxis

Author: Becker, Manfred Search for this author more...

Year: 2008

Publisher: Stuttgart , Schäffer-Poeschel

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Cover von Handbuch Kundenbindungsmanagement

Handbuch Kundenbindungsmanagement

Strategien und Instrumente für ein erfolgreiches CRM

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Year: 2008

Publisher: Wiesbaden, Gabler

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