Author: Kumar, V.; Peterson, J. Andrew Search for this author more...

Year: 2012

Publisher: Chichester, Wiley

Media group: Book/Buch

Konzeption, Messung und Konsequenzen emotionaler Markenbindung

Author: Heinrich, Daniel Search for this author more...

Year: 2012

Publisher: Wiesbaden, Springer Gabler

Series: Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim

Media group: Book/Buch

theory and practice

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Year: 2012

Publisher: Abingdon [u.a.], Routledge

Media group: Book/Buch

managing customer co-creation of technology-based services

Author: Handrich, Matthias Search for this author more...

Year: 2012

Publisher: Hamburg, Kovac

Series: Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis

Media group: Book/Buch

systematic sales management

Author: Homburg, Christian, 1962-; Schäfer, Heiko; Schneider, Janna Search for this author more...

Year: 2012

Publisher: Berlin [u.a.], Springer

Series: Management for Professionals

Media group: Book/Buch

direkte, indirekte und moderierende Effekte

Author: Stock-Homburg, Ruth Search for this author more...

Year: 2012

Publisher: Wiesbaden, Gabler

Series: Neue betriebswirtschaftliche Forschung

Media group: Book/Buch

datenschutzrechtliche Einwilligung als Nutzungslizenz?

Author: Haag, Nils Christian Search for this author more...

Year: 2010

Publisher: Wiesbaden, Gabler

Series: Gabler Research

Media group: Book/Buch

aus Beschwerden Verkaufserfolge machen

Author: Haas, Bernhard; Troschke, Bettina von Search for this author more...

Year: [2010]

Publisher: Norderstedt, Books on Demand

Media group: Book/Buch

Vertriebsmanagement mit System

Author: Homburg, Christian, 1962-; Schäfer, Heiko; Schneider, Janna Search for this author more...

Year: 2011

Publisher: Wiesbaden, Gabler [u.a.]

Media group: Book/Buch

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Year: 2010

Publisher: Wiesbaden, Gabler

Series: Forum Dienstleistungsmanagement

Media group: Book/Buch