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(61)Schmid, Stefan, 1967-

(51)Bruhn, Manfred, 1949-

(38)Albach, Horst [Red.]

(30)Kotler, Philip, 1931-

(28)Weber, Jürgen, 1953-

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Cover von Effektives Customer Relationship Management

Effektives Customer Relationship Management

Instrumente - Einführungskonzepte - Organisation

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Year: 2001

Publisher: Wiesbaden, Gabler

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Cover von Talentmarketing

Talentmarketing

Strategien für Job-Search und Selbstvermarktung

Author: Egle, Franz; Bens, Walter Search for this author more...

Year: 2001

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Cover von Die Europäische Währungsunion und das Management von Aktienportfolios

Die Europäische Währungsunion und das Management von Aktienportfolios

Auswirkungen für europäische Investoren

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Year: 2001

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Hochschulmanagement

Betriebswirtschaftliche Aspekte der Hochschulsteuerung

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Cover von Resource-based View und ökonomische Theorie

Resource-based View und ökonomische Theorie

Grundlagen und Positionierung des Ressourcenansatzes

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Year: 2001

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Ressourcenorientierte Reorganisationen

Problemanalyse und Change Management auf der Basis des Resource-based View

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Year: 2001

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Series: Neue betriebswirtschaftliche Forschung

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Facetten hybriden Kaufverhaltens

ein kausalanalytischer Erklärungsansatz auf Basis des Involvement-Konstrukts

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Year: 2001

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Marketingübungen

Basiswissen, Aufgaben, Lösungen ; selbstständiges Lerntraining für Studium und Beruf

Author: Bruhn, Manfred, 1949- Search for this author more...

Year: 2001

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Cover von Portfoliomanagement

Portfoliomanagement

theoretische Grundlagen und praktische Anwendungen

Author: Breuer, Wolfgang; Gürtler, Marc; Schuhmacher, Frank Search for this author more...

Year: 1999

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IAS-Konzernabschlüsse

Möglichkeiten und Grenzen der Internationalisierung des deutschen Konzernbilanzrechts

Author: Tschesche, Frank R. Search for this author more...

Year: 2000

Publisher: Baden-Baden, Nomos

Series: Heidelberger Schriften zum Wirtschaftsrecht und Europarecht

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