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Cover von Handbook of Research in International Marketing

Handbook of Research in International Marketing
[this book grew out the State of the Art of Research in International Marketing Conference held at the University of Connecticut in October 2001]
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Year: 2003
Publisher: Cheltenham ; Northampton, Mass., Elgar
Media group: Book/Buch
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Cover von Marketing-Management

Marketing-Management
Analyse, Planung und Verwirklichung
Author: Kotler, Philip, 1931-; Bliemel, Friedhelm Search for this author
Year: 2001
Publisher: Stuttgart , Schäffer-Poeschel
Media group: Book/Buch
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Cover von Marketing und Electronic Commerce

Marketing und Electronic Commerce
Managementwissen und Praxisbeispiele für das erfolgreich expansive Marketing
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Year: 1999
Publisher: Braunschweig, Vieweg
Series: Business Computing
Media group: Book/Buch
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Cover von Advances in Luxury Brand Management
E-Medium

Advances in Luxury Brand Management
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Year: 2017
Publisher: Cham, Palgrave Macmillan
Series: Journal of Brand Management: Advanced Collections
Media group: eBook/eResource
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Cover von Customer Engagement Marketing

Customer Engagement Marketing
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Year: 2018
Publisher: Cham, Palgrave Macmillan
Media group: eBook/eResource
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Cover von AI in Marketing, Sales and Service

AI in Marketing, Sales and Service
how marketers without a data science degree can use AI, big data and bots
Author: Gentsch, Peter Search for this author
Year: 2019
Publisher: Cham, Springer International Publishing
Media group: eBook/eResource
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Cover von Marketing Management

Marketing Management
a cultural perspective
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Year: 2012
Publisher: Abingdon [u.a.], Routledge
Media group: Book/Buch
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Cover von The Economics and Econometrics of Innovation

The Economics and Econometrics of Innovation
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Year: 2000
Publisher: Boston, Mass. [u.a.], Kluwer Academic
Media group: Book/Buch
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Cover von The Implementation of Competitor Intelligence

The Implementation of Competitor Intelligence
conceptual foundations and empirical analyses
Author: El-Muhtaseb, Hanna Search for this author
Year: 2018
Publisher: Augsburg [u.a.], Hampp
Media group: Book/Buch
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Cover von Predictive intelligence for data-driven managers
E-Medium

Predictive intelligence for data-driven managers
process model, assessment-tool, IT-blueprint, competence model and case studies
Author: Seebacher, Uwe G., 1971- Search for this author
Year: [2021]
Publisher: Cham, Springer
Series: Future of Business and Finance
Media group: eBook/eResource
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