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Cover von Hidden in Plain Sight
how to find and execute your company's next big growth strategy
Author: Joachimsthaler, Erich Search for this author
Year: 2007
Publisher: Boston, Mass., Harvard Business School Press
Media group: Book/Buch
Cover von Brand Leadership
Author: Aaker, David A.: 1938-; Joachimsthaler, Erich Search for this author
Year: 2000
Publisher: New York, Free Press
Media group: Book/Buch
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