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(22)Meffert, Heribert, 1937-

(8)Bruhn, Manfred, 1949-

(6)Burmann, Christoph, 1962-

(5)Kirchgeorg, Manfred, 1958-

(1)Becker, Christian

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Cover von Marketing

Marketing

Grundlagen marktorientierter Unternehmensführung. Konzepte - Instrumente - Praxisbeispiele

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Year: 2018

Publisher: Wiesbaden, Springer Gabler

Series: Lehrbuch, Meffert Marketing Edition

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Cover von Erfolgreich mit den Großen des Marketings

Erfolgreich mit den Großen des Marketings

[best of marketing]

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Year: 2009

Publisher: Frankfurt/M. ; New York, Campus

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Cover von Markenmanagement

Markenmanagement

Grundfragen der identitätsorientierten Markenführung ; mit Best Practice-Fallstudien

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Year: 2005

Publisher: Wiesbaden, Gabler

Series: Meffert Marketing Edition

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Markenmanagement

Grundfragen der identitätsorientierten Markenführung ; mit Best Practice-Fallstudien

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Year: 2002

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Cover von Marktorientierte Unternehmensführung

Marktorientierte Unternehmensführung

Reflexionen - Denkanstöße - Perspektiven ; Heribert Meffert zum 60. Geburtstag

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Year: 1997

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Marketing-Management

Analyse - Strategie - Implementierung

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Year: 1994

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Eins oder Null

wie Sie Ihr Unternehmen mit Digital@Scale in die digitale Zukunft führen

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Year: 2017

Publisher: Berlin, Econ

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Cover von Dienstleistungsmarketing

Dienstleistungsmarketing

Grundlagen, Konzepte, Methoden

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Year: 2012

Publisher: Wiesbaden, Springer Gabler

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Handbuch Dienstleistungsmarketing

Planung, Umsetzung, Kontrolle

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Year: 2012

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Dienstleistungsmarketing

Grundlagen, Konzepte, Methoden

Author: Meffert, Heribert, 1937-; Bruhn, Manfred, 1949- Search for this author more...

Year: 2009

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